About us

Established in 2004 by founder Jo Lackenby, Atom Label is a leading ecommerce store specialising in luxury dresses and jumpsuits for women. With over 20 years of experience in the fashion industry, Jo Lackenby started her journey by designing handbags before shifting her focus to fashion.
For nearly two decades, Atom Label supplied their exquisite collections to businesses, catering to the fashion needs of women worldwide. In 2021, Atom Label launched its own website, allowing customers to purchase their favourite styles directly. Our mission is to make women feel their very best by offering comfortable and classic designs that can be worn time and time again.